Great afternoon panel discussion with Amy Shuen, Richard Sedley of cScape, Thierry Briers of Belgacom IDTV and Bart De Waele of Netlash with moderator and conference co-chair Christel De Maeyer on the cool leather hand chair.
Some thought-provoking business questions for Design For Persuasion social media projects:
1. Now that you're convinced, what to do first?
2. How do you measure success?
3. How do you protect your brand while innovating quickly in social media?
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