The Web has changed the core economic principles of strategic management and competitive advantage. Do you know how digital, social media. mobile, transaction cost, network economics has transformed global strategy for Fortune 50 corporations, midmarket companies and startups? Are your company's leaders savvy about Big Data, win-win open ecosystems, network effects, Web 2.0 business models and the updated eco-version of "stone soup" -- crowdsourcing, crowdfunding, innovation jamming and collaborative consumption? Examples include Skype, Apple, Google, Amazon, IBM, Cisco, Intuit, Mint, LinkedIn, Flickr, Xing and the Obama 08 mobile campaign.
Download the IESE Insights article written by Amy Shuen and Sandra Sieber on Slideshare.
Orchestrating the New Dynamic Capabilities: Collaborative innovation in action